MUSIC VIDEO (UNDER €10K BUDGET)
Best Music Video (under €10k) (2024)
MUSIC VIDEO (UNDER €10K BUDGET) (Best Music Video (under €10k))
JPG
VIMEO
3m:27s
Xaya - Walk Away - Xaya
Nicolai Sagasser
Shortlist
Title: | Xaya - Walk Away |
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Brand/Artist: | Xaya |
Director: | Nicolai Sagasser |
Production Company: | framestrike GmbH |
Instagram Tag: | @framestrikefilms @nico.himself #walkaway #xaya #musicvideo |
How does this production embrace sustainability?: | The Art Department in this production has used only Set Pieces and Props which were considered garbage or would have ended up in a dump. More valueble set pieces have been borrowed and returned back to the owner, just like costumes. Furthermore the entire shoot was designed to be sustainable by working without generators, using reusable dishes and making the entire catering vegan. Some measures helps reducing the costs and staying within the tight budget others were the less sustainable option would have saved budget were still preferred due to the the entire teams principles. The message of the music video however is not centered around environmentalism but tells the story of the pain after a breakup and the addictive tendencies of toxic behaviour and mental issues in a entertaining way which serves the artists story of her song. |
Synopsis: | "Walk Away" a music video for the aspiring young artist Xaya, depicts the aftermath of a toxic breakup, portraying the emotional journey from anger, pain and sadness to liberation. It explores the subconscious allure of destructive romantic patterns through evocative visual metaphors. |